For some parts of mobile shopping, it’s all about the numbers. Chuck Martin of mCommerce Daily share's his advice and insights on a new major report, taking a look at all of this data and points out that the retail analytics objective is to make better op…

Brian Solis gives a lowdown on why marketers need to invest in mobile to support the entire customer journey. The truth is that "mobile-first" should be the standard for all things digital.

Many businesses continue to treat mobile as just another channel, dooming them to failure because they are not taking advantage of the new revenue and service opportunities mobile provides, according to a new report from Forrester.

Michael Barris of Mobile Marketer reflects on Vonage’s integration of a mobile application with an Android Wear smartwatch. Android anticipates growth of the wearable technology market by letting users reject incoming calls and reply to text messages with…

Caitlynn Bohannon, Mobile Marketer, analyzes the findings of a new study on mobile news. As mobile audience are on the rise, 50 news and media sites studied were chosen by The Search Agency’s team of mobile experts, who analyzed which sites were aligned w…

In the expanding world of mobile-integrated patient and provider communications, healthcare organizations are faced with a challenge and opportunity: creating best practices for a relatively new way to interact within and around health systems.